This digital marketing type is this focused on reaching your target audience on their smart phone or tablet. Mobile marketing reaches people through text messages, social media, websites, email and mobile applications. Marketers can tailor offers or special content to a geographic location or time, such as when a customer walks into a store or enters an event.
Mobile Marketing is the most important digital marketing area with great scope of reaching the users. In the increasing mobile technology world mobile users are increasing tremendously and it gives an opportunity in terms of digital marketing. Based on the mobile users view we can pitch the marketing adds and promotions.